In brief
Food and beverage shoppers in 2026 weigh price and health on every item, and more ask AI first. In McKinsey's global consumer survey, 61% say price matters more than two years ago and 57% rank healthiness among their top three purchase factors. Of US consumers using generative AI for product discovery, 31% use it for groceries.
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Source & disclosureThis summary comes from Market Radar, the research product of Adin.AI, the company I co-founded. Every figure in the full report links to its original source. With a Market Radar membership, you can start using it right away.